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Google Officially Buys FeedBurner

FeedBurner [1] has officially been acquired by Google [2], which has been going around the rumor mill for at least a couple of weeks. This is very cool, my main desire is to see FeedBurner subscriber counts next to my Google Analytics stats, but that’s yet to be seen. But I don’t think it’s very far-fetched. They aren’t saying yet [3].

Thanks to Alan Shimel [4], my first source for this news (reading Google Reader feeds on my Treo at red lights on my way home — post coming very soon comparing two feed readers!).

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2 Comments To "Google Officially Buys FeedBurner"

#1 Trackback By Manas On June 1, 2007 @ 6:33 pm

FeedBurner’s $100 million arranged marriage with Google…

Its official – Feedburner just got Googled. Read about it on Burning Questions – CEO Dick Costolo’s blog as well; Techcrunch estimates the deal to be worth around $100 million.
This is a good move. Feedburner is a great service and with enough …

#2 Trackback By David Dalka – Creating Revenue and Retention – Chicago GSB MBA On June 1, 2007 @ 6:46 pm

6 Reasons Google Did Not Need To Acquire Feedburner…

Congrats to all the people I know at Chicago based Feedburner on the now official Google acquisition, but in all reality this deal didn’t have to happen! Let’s see why…
1. Google had already acquired the color orange when they bought…